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"Choose Well" Eye Health Campaign

Published by at 01:36pm on 14th Apr 2015. Last modified at 01:36pm on 14th Apr 2015

A new campaign has been launched in Wales this week to help save the sight of people with sudden eye problems.

Health research shows that, unless people get examined quickly, some eye problems may lead to permanent damage.

This could include red eyes, a foreign body in the eye, vision problems that come on quickly, eye pain and discomfort, or the appearance of flashes or floaters in vision.

Doctors, pharmacists, optometrists, public health officials and others in NHS Wales are joining together this week to promote awareness of the need to take action if people have sudden eye problems.

Clare Hodkinson of A1 Eyewear said: “If someone has a sudden eye problem, it’s important to get it seen quickly. The best place for you to go is your local optometrist.

“Your local optometrist can give you expert advice on eye problems that need urgent attention and the best way to treat them.

“There isn’t a charge - they will see you within 24 hours or refer you to someone who can. A1 Eyewear is even open on Saturday morning and early afternoon, so you can come to visit us for weekend emergencies, too.”

The campaign is also aiming to reduce the pressure on, and waiting times in, GP practices and hospital accident and emergency departments.

Clare said: “By going to your optometrist, you’ll save your GP’s time for the patients only they can care for. And you’ll help reduce the time patients wait in your local hospital’s accident and emergency service.”

The campaign is being supported by the Welsh Government, Optometry Wales, the RNIB, Public Health Wales, Community Pharmacy Wales, health boards and other health organisations.

Please visit the Choose Well Wales website for more information.